4 min read
Webloyalty partners with Cebr to uncover crucial insights in retail
Webloyalty partnered with Cebr to conduct a survey of UK consumers and senior retail leaders to analyse the challenges facing consumers and retailers today.
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4 min read
How to ease the profit squeeze with secondary revenue streams
Household budgets and disposable income are expected to fall, with reduced consumer spending in 2023. So how can retailers preserve their profits as the cost-of-living crisis deepens?
4 min read
The top 10 retail trends to look out for in 2023
The state of the economy certainly brought about its own challenges and 2023 may prove to be just as unpredictable. With plenty of years of experience in the retail space, we at Webloyalty have predicted 10 retail trends to look out for in 2023.
2 min read
Why monetisation is now more important than ever
Monetisation can simplistically be described as the action of taking an asset and turning it into money, which during these tough times when retailers need to look at all aspects of their businesses, clearly represents an opportunity to derive additional revenue streams. At this time, we are seeing cost of living pressures sweep the nation […]
4 min read
How Webloyalty utilises incentive networks to drive consumer loyalty
With the role the right piece of advertising can play in a customer’s buying journey, it’s safe to say retailers will need to have a great understanding of how incentive networks work. By adjusting their advertising needs, they can take advantage of a consumer’s intent to purchase – and ultimately, influence their shopping behaviour. Incentive […]
2 min read
Why there is reason for optimism in Travel despite the continued uncertainty
The last 2 years have been a roller coaster ride as people are now set in hybrid working environments and have adapted to new ways of living. Yet one industry has been hit harder than most since 2020 and has managed to find its feet again, with an outlook of positivity in 2022. Two years […]
2 min read
How has the loyalty landscape changed in the last decade?
15 years ago, loyalty was simply about points. Tesco had its Clubcard, Boots the Advantage card and various other retailers used a loyalty system to reward shoppers who repeated purchases. So, in today’s world of ever-growing data insights and with the latest digital technology, how has loyalty developed? The aim of loyalty schemes in the […]