Secondary revenue

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4 min read

How leading UK retailers are diversifying additional revenue streams

Hear from 8 business leaders from the likes of Uber, Bloom & Wild and more as they reveal insight into how they are using additional revenue streams to maximise profit.

4 min read

Webloyalty partners with Cebr to uncover crucial insights in retail

Webloyalty partnered with Cebr to conduct a survey of UK consumers and senior retail leaders to analyse the challenges facing consumers and retailers today.

4 min read

How to ease the profit squeeze with secondary revenue streams

Household budgets and disposable income are expected to fall, with reduced consumer spending in 2023. So how can retailers preserve their profits as the cost-of-living crisis deepens?

2 min read

Why monetisation is now more important than ever

Monetisation can simplistically be described as the action of taking an asset and turning it into money, which during these tough times when retailers need to look at all aspects of their businesses, clearly represents an opportunity to derive additional revenue streams. At this time, we are seeing cost of living pressures sweep the nation […]

2 min read

How has the loyalty landscape changed in the last decade?

15 years ago, loyalty was simply about points. Tesco had its Clubcard, Boots the Advantage card and various other retailers used a loyalty system to reward shoppers who repeated purchases. So, in today’s world of ever-growing data insights and with the latest digital technology, how has loyalty developed? The aim of loyalty schemes in the […]

3 min read

Acquisition v retention: where is your focus?

The importance of customer retention shouldn’t be underestimated. Loyal customers are likely to buy more often from you and spend more money on each purchase. Keeping customers undoubtedly costs less than continually acquiring new ones. Unfortunately, many companies still focus much of their budget on attracting new first timers as opposed to allocating efforts towards […]

6 min read

How to mitigate declining margins against rising eCommerce activity

What is happening to the world of eCommerce?  eCommerce has undergone a turbulent couple of years but there was a significant change with it being one of the few industries that were advantageous during the pandemic. Prior to COVID-19, eCommerce contributed to just below 20% of retail sales but that figure vastly increased in the […]