Webloyalty expands its Latin American and European operations
LONDON, 8 FEBRUARY 2016 – Following its recent expansion in Australia and Turkey, Webloyalty has grown its international operations further with two new launches in Mexico and Belgium. Both markets present significant growth opportunities for Webloyalty, with organisations such as eBay, Otravo and Vente Unique in Belgium and Reserbus in Mexico partnering with Webloyalty at launch.
Belgium and Mexico are experiencing substantial growth within the ecommerce landscape, offering new opportunities for Webloyalty to help partner businesses drive their ecommerce revenue streams through its online savings programmes.
Belgium’s ecommerce landscape is now highly evolved, with 85 percent internet penetration and an estimated 6.1 million e-shoppers. With its estimated 39.6 million internet users, the Mexican market represents an important opportunity for Webloyalty’s Latin American operations which also include Brazil. Through its Mexican based programme, Beneficios Online, Webloyalty will be able to support this fast growing market by giving companies the opportunity to offer customers further savings and in return increase customer loyalty across the board.
Following its UK launch in 2007, global expansion plans have reminded at the forefront of Webloyalty’s business operations. Over the last nine years, the company has expanded into a further nine territories, including the recent expansions in Belgium, Mexico, Turkey and Australia. Webloyalty also operates in France, Spain, Ireland, Brazil and the Netherlands.
“Although they aren’t geographically close, Mexico and Belgium have plenty of similarities in terms of the opportunities they offer for online retailers,” said Guy Chiswick, Managing Director of Webloyalty Northern Europe. “They are exciting e-commerce markets with an expanding online user base. With our growing global operations, we are committed to helping businesses attract and retain customers through our online platforms.”